Change Of Plan

We have recently decided as a group that we will be changing our plan, from doing two website pages to a radio advert for our newspaper - MK Bulletin. Our reasons for this is that we are sadly running behind on schedule and need a quick piece of work that will be effective with the rest of our project.


Sarah Belmont-Colwell

Domino's Newspaper advert

This is an advert Charlie has created to be placed on the front cover of our newspaper. We had to take our own pictures for the advert, so the double decadence image was an old pizza box that we had and we then took our own picture of a coke bottle from there. We decided that this would be a good advert as many people buy Domino's pizza and are always looking for new deals and offers that they do.

Jess Staples-Hull, Charlie Barkus and Sarah Belmont-Colwell

 The first picture is an example advert for firework safety. I will use this as a guideline for my own advert. I like the first advert for its use of bright red colour that catch the readers attention and reminds them of heat. The colour white also stands out strongly and the advert is supported by other brands, not just the newspaper.

The second picture below is my own advert for firework safety, I have stuck to using the colour white to make the logo stand out at the top of the page. I have also used strong colours to catch the readers attention.  

                                   By Charlie Barkus

Research

For the past couple of weeks the team has been doing research for the front page news, creating the newspaper title and also taking photographs for the adverts and main story. We have decided to write a story about an elderly woman who gets attacked by a youth in her own home. The idea is to ensure that the story is shocking and people will buy it as they might have heard the story second hand and want to know more about it from the newspaper.
We have decided to do an advert about Domino's Pizza in Wolverton, advertising the Two for Tuesday deals. As of yet, we are not entirely sure what other adverts we are going to put on the paper, as we noticed that in the MK Citizen that they use quite a few adverts on the front page, alongside the main story. As it's coming up to Bonfire Night, we may do something in relation to that, about firework safety as it shows that our product keeps up-to-date with important social events.

Sarah Belmont-Colwell

Jess Staples-Hull

Newspaper Questionnaire

These are our results from the questionnaire we asked seven people. This was done as market research.

From the findings we can see that there was a slight difference between the sexes: more males tend to buy broadsheets such as the Independent, Times and the Guardian; females reading more tabloids such as the Daily Mail and Local Newspapers, although most participants tended to buy more than one newspaper. However, there was little difference between what they looked at, looking mostly at current affairs and celebrity gossip. On the other hand, the older particpants liked to read about politics, food and travel.

When asked about whether they visited newspaper websites, very few answered yes - once again, it was the older participants that did.

Sarah Belmont-Colwell and Jess Staples-Hull



Local Newspaper Content

By Charlie Barkus